2018年11月20日星期二

Chinese Market of Electric Bike

It has been 23 years since the first fat tire electric bike was launched in 1993. As the birthplace, electric bikes have a very high degree of popularity in Japan. As a bicycle culture center, the sales of Europe have been deteriorating in recent years, only electric bikes have grown against the trend. Along with Chinese urbanization and consumption upgrading, the development of electric bike and potential markets are also widely expected.

fat tire electric bike


Electric bike refers to a bicycle which equipped qith a motor and pedal. Generally speaking, electric bike is bicycle plus PAS. PAS makes cycling easier.

Why is city electric bike not popular in China? The reason is lack of core technology. PAS has a high technical threshold. Japan has always been led by Yamaha, Panasonic, and Europe is Bosch, Brose and other enterprises. China lacks such famous companies. We all know that the price od PAS is 6000RMB. On the other hand, the technology of electromobile is cheaper than electric bike. Chinese people are more willing to buy electromobile. For Chinese consumers, electric bikes are still new. No doubt about that Chinese market is big in the furture. 

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